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Farmers Bank Funds Financial Literacy Course
CANFIELD, Ohio -- Farmers National Bank is bringing financial literacy education to high school students across the Mahoning Valley by providing them with access to the EverFi Financial Literacy Platform. This Web-based program uses new media technologies -- video, animations, 3-D gaming, avatars and social networking -- to bring complex financial concepts to life for today’s digital generation, the company announced Tuesday.
Through the Farmers National Bank Financial Scholars Program, students can become certified in over 600 topics in financial education. Farmers National Bank has committed to fully fund the $120,000 program to bring the interactive financial management program to school students at no cost.
The 10-unit course offers six hours of programming aimed at teaching, assessing and certifying students in a variety of financial topics including credit scores, insurance, credit cards, student loans, mortgages, taxes, stocks, savings, 401k’s and other critical concepts that map to national financial literacy standards. The platform tracks the progress and score of every student and provides students who successfully complete the course with Certification in Financial Literacy, a valuable mark of distinction on college applications and resumes.
“I have always taken a personal interest in financial literacy,” stated John S. Gulas, president and CEO of Farmers. “Upon assuming my role as CEO, I identified improving financial literacy as a corporate initiative. The program we are offering not only meets the Ohio Department of Education requirements, but gives students hands on experience with challenging financial situations all in a safe, virtual environment.”
During the 2011-2012 school year, more than 255 students from four area high schools received certification in financial literacy through the Farmers Financial Scholars Program. The schools include Canfield, Girard, Howland and Leetonia high schools. Participation in the program is anticipated to grow to 20 area high schools for the 2012-2013 school year to reach more than 2,000 students.
Farmers National Bank has more than $1 billion in banking assets and $1 billion in trust assets. With 20 banking locations and two trust offices throughout Trumbull, Mahoning, Columbiana and Stark counties, Farmers also has a full array of financial services that includes Farmers National Investments, Farmers Trust Co. and Farmers National Insurance.
Published by The Business Journal, Youngstown, Ohio.