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L.A. Producer Picks Niles for Pizza Hut Ad
NILES, Ohio -- A Los Angeles film company has found the "good stuff" in the Mahoning Valley to produce a new television spot for Pizza Hut.Reactor Films is in Niles today to film a commercial at the newly constructed Pizza Hut Bistro on Route 422 in Niles, according to the Western Reserve Film Commission. Richard Ouzounian, who founded the film commission last year, said Reactor Films contacted his office for help from local businesses with lodging, catering and other services the production crew would need during filming. The cast and crew, all from outside the area, total more than 80 people. Pizza Hut, a unit of Yum Brands Inc., has featured singer Jessica Simpson and Jim Henson's Muppet characters in its recent marketing campaign, "Gather 'Round the Good Stuff.""This is an example of the type of production we want to attract to the Valley," Ouzounian said. "Local businesses have benefitted and if the commercial is shown nationally, it gives us the opportunity to show other producers around the country what can be done here."Visit the Film Commission's Web site at www.ywrfc.org."