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PNC to Fund Financial Services Innovation Center
PITTSBURGH -- The PNC Financial Services Group, holding company of PNC Bank, will create the PNC Center for Financial Services Innovation at Carnegie Mellon University, the company announced Wednesday.
Initially, the center will focus on research and education pertaining to the retail banking sector, seeking to capitalize on new technologies and the effective use of data to improve how well banks function and the services they offer customers, PNC said.
"Advances in technology and their potential application in financial services underscore the importance of research and education in these areas," James E. Rohr, PNC chairman and CEO, said in making the announcement. "Carnegie Mellon is regarded as a global leader in business and technology and our company has enjoyed a long and productive relationship with its students, alumni, faculty and administrators. We are confident that our continued work together will bring tested, secure solutions by introducing new technology and services that will continuously improve the banking experience for consumers."
Sunder Kekre, the Bosch professor of operations management, has been chosen to direct the new center. It will be housed at CMU’s Tepper School of Business. Work is under way to develop the center's operations.
The center will conduct research that addresses emerging consumer banking topics, such as the integration of data and technology to help customers better manage their money, and the use of new channels such as mobile devices and social media to deliver banking services when and where customers need them, Rohr said. The center will also oversee curricula and project courses that address the banking industry and executive education programs designed to address advances in technologies, processes and information.
Published by The Business Journal, Youngstown, Ohio.
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