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Huntington Bank Wins TNS Choice Award for Region
COLUMBUS, Ohio -- Huntington Bank is the winner of the 2013 TNS Choice Award for Consumer Banking in the Central Region. TNS, the largest custom research firm in the world, recognized Huntington for "outperforming its competitors in acquiring, retaining and developing customers," according to Huntington's announcement of the award.
Huntington was selected based on an analysis of more than 7,900 consumer interviews conducted in the Central Region in 2012, as part of TNS’s Retail Banking Monitor research program, which evaluates the competitive momentum of individual financial services firms. The TNS Retail Banking Monitor research program was developed to identify strong achievement on both the national and regional level. TNS measured customer acquisition, retention, satisfaction, and share of wallet, across a comprehensive set of competing firms, to identify top performers.
“Customers of Huntington are among the most satisfied bank customers in the country. Among consumers in the 20-state Central Region, Huntington is achieving faster organic growth than any significant competitor,” said James Meyer, executive vice president for TNS. “Huntington is winning new primary bank relationships at an exceptional rate, and client loyalty scores are among the best in the industry, which is being rewarded with superior client retention.”
Over the past two years, Huntington has developed 24-Hour Grace, which provides Huntington consumer checking customers until the next business day to cover overdrafts without any fees. Additionally, the bank has introduced Asterisk-Free Checking, developed mobile applications for the iPhone and Android operating systems, strengthened its commitment to small business by lending $4 billion in the last three years, extended Saturday hours, and opened 107 new branches in Giant Eagle and Meijer grocery stores.
“At Huntington, our customers are our top priority. They have told us they want banking solutions that matter and easier ways to do business with us, and we have responded with continued investments in service and convenience,” said Mary Navarro, Huntington’s retail and business banking director. “It is this foundation of service and dedication to caring about our customers, in addition to making banking easy, that has allowed Huntington to differentiate itself from its competitors.”
Huntington Bancshares Inc. is a $56 billion regional bank holding company.
Published by The Business Journal, Youngstown, Ohio.
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